Distribution and Merchandising Course
4,1/5
Master retail distribution and merchandising using effective strategies for planograms, shelf space, shopper traffic, and impulse zones. Learn to increase sales per linear foot, optimise product categories, and set up impactful displays for cereals, snacks, and beverages in supermarkets.

4,1 in rating
from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
Gain hands-on skills in this Distribution and Merchandising Course to optimise categories, planograms, and shelf space for better sales. Cover zoning, facings, SKU blocking, traffic and impulse planning, plus strategies for cereals, snacks, and beverages. Master KPIs, A/B testing, and rollout techniques to implement data-driven merchandising that enhances performance across various store types.
Elevify advantages
Develop skills
- Optimise category space to increase sales per linear foot through clever layouts.
- Design practical planograms to create clear, actionable shelf plans efficiently.
- Apply supermarket merchandising techniques to position cereals, snacks, and drinks for maximum sales.
- Leverage shopper traffic and impulse zones to convert prime spots into high-margin revenue.
- Understand retail A/B testing fundamentals to track KPIs and deploy successful layouts swiftly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF