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Web Analytics for Retail and E-commerce Course

Web Analytics for Retail and E-commerce Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

Acquire key web analytics expertise for retail and e-commerce, emphasising international traffic, conversion rates, and revenue metrics. Master campaign tracking across channels, data integration with logistics, evaluation of shipping and customs effects, checkout behaviour analysis, and development of intuitive dashboards and KPIs. Conclude with a hands-on optimisation guide ready for immediate use to elevate outcomes in diverse markets.

Elevify advantages

Develop skills

  • Cross-border traffic analytics: analyse sessions, users, and country-level KPIs.
  • Conversion and revenue KPIs: calculate rates, AOV, and net revenue by market.
  • Logistics-integrated analytics: connect shipping, duties, and customs to sales.
  • Checkout and payment analysis: monitor funnels, failures, and abandonment by country.
  • Optimization playbook: create tests, KPIs, and reports for international trade teams.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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