Project Analyst Course
This course provides hands-on training in web analytics, marketing measurement, and data-driven decision-making for project analysts.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Project Analyst Course equips you with practical skills to clean and validate web analytics data, perform descriptive and segmented analyses, and identify trends and seasonality. You learn to measure marketing ROI, ROAS, and marginal returns, develop simple causal impact estimates, and convert metrics into clear, prioritised recommendations backed by concise reports, visuals, and scenario-based budget models.
Elevify advantages
Develop skills
- Marketing ROI analysis: compute, interpret, and optimise multi-channel spend.
- Exploratory analytics: summarise, segment, and visualise key business metrics.
- Data preparation: clean, align, and validate web analytics datasets quickly.
- Causal impact estimation: conduct basic pre-post and regression-based lift studies.
- Executive reporting: transform data into clear, prioritised recommendations.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF