Decision intelligence Course
This course equips you with practical skills to make data-driven promotion decisions in retail, enhancing profitability through analytics, stakeholder alignment, and clear communication.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Decision Intelligence Course teaches you how to transform promotion decisions into measurable objectives, align stakeholders, and formulate clear decision questions. Learn to utilise customer data, forecasting, segmentation, A/B testing, and uplift modelling to create profitable promotions, monitor KPIs, safeguard margins and satisfaction, establish guardrails, and deliver concise, impactful insights to leadership for repeatable, scalable outcomes.
Elevify advantages
Develop skills
- Promotion decision framing: turn complex promo choices into clear, testable goals.
- Retail data mastery: connect sales, inventory and customer data for sharper promos.
- Applied promo analytics: use A/B tests, uplift and forecasting to boost ROI fast.
- KPI and safeguard design: build metrics, guardrails and alerts that protect profit.
- Executive-ready storytelling: present promo insights and decisions clearly to leaders.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF