Business Intelligence and Analytics Course
This course equips you with practical skills to transform retail data into actionable business intelligence, covering question framing, data modeling, KPI setup, insight generation, and effective reporting.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Business Intelligence and Analytics Course helps you turn retail data into clear, actionable decisions fast. Learn to frame sharp business questions, design realistic datasets, build solid schemas, and set reliable metrics and KPIs. Practice ETL, exploratory analysis, segmentation, dashboards, and reporting so you can deliver focused insights, prioritise actions, and track impact with confidence in real retail scenarios.
Elevify advantages
Develop skills
- BI question design: Turn stakeholder goals into sharp, testable retail questions.
- Retail data modelling: Build star schemas, clean ETL flows, and audit-ready lineage.
- KPI and metrics setup: Define, validate, and monitor core retail performance KPIs.
- Insight generation: Apply EDA, segmentation, and attribution to uncover growth levers.
- BI storytelling: Design clear dashboards and action plans leaders can use fast.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF