Business Strategy Course
This course equips participants with essential tools for crafting and executing business strategies in the SaaS sector, focusing on roadmap development, market analysis, and performance metrics to drive sustainable growth.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Business Strategy Course provides a practical toolkit to develop 18–24 month roadmaps, conduct experiments, and implement growth strategies with confidence. Learn market and industry analysis, customer segmentation, pricing and positioning, AI-focused go-to-market approaches, and KPI tracking. Create compelling strategy documents, assess ROI, and transform research into clear, data-driven decisions that boost sustainable growth.
Elevify advantages
Develop skills
- Build 18–24 month roadmaps: test growth strategies, set KPIs, and reduce execution risks.
- Analyse retail SaaS markets: determine TAM/SAM/SOM and map competitors in the US.
- Design high-ROI growth strategies: pricing tiers, PLG approaches, and partner channels.
- Master SaaS KPIs: churn, NRR, CAC, LTV, and dashboards for quick strategy decisions.
- Craft sharp positioning: segment buyers, test value propositions, and align pricing.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF