Business Benchmarking Course
This course equips you with the skills to benchmark your SaaS business against competitors by mastering key metrics, analyzing gaps, and creating actionable roadmaps for growth.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Business Benchmarking Course teaches you how to define, calculate, and interpret key SaaS metrics such as revenue growth, LTV, NRR, GRR, CAC, and churn, and then apply them to compare your performance against competitors. You will learn to choose the appropriate benchmark group, standardise data, create clear gap analyses, and develop a 12–18 month KPI roadmap featuring dashboards, experiments, and focused initiatives that boost efficiency, retention, and sustainable growth.
Elevify advantages
Develop skills
- Master SaaS KPIs: calculate ARR, LTV, NRR, churn, CAC and payback quickly.
- Build precise benchmark tables: standardise competitor data and identify actual gaps.
- Design a 12–18 month KPI roadmap with specific targets, reviews, and dashboards.
- Select valuable SaaS competitor groups using public data, reports, and benchmarks.
- Convert gaps into action: prioritise retention, acquisition, and pricing initiatives.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF