Copywriter Training
Dive into the art of copywriting with this comprehensive training tailored for persuasive, ethical content in publishing. You'll learn to transform book features into irresistible benefits, craft high-converting calls-to-action, adapt messages for various channels like emails, ads, and landing pages, and apply performance testing through A/B experiments and metrics to significantly increase readership and boost sales effectively.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course equips you with skills to create compelling, persuasive copy that drives engagement and sales in emails, social media ads, and product descriptions. You'll master quick research techniques, deep audience understanding for nonfiction content, benefit-focused messaging, ethical persuasion strategies, ready-to-use templates for efficient writing, and thorough editing, quality assurance, plus performance analysis to produce top-performing campaigns consistently.
Elevify advantages
Develop skills
- Persuasive copy techniques: develop ethical, powerful messages swiftly and effectively.
- Benefit-driven messaging: convert product features into straightforward reader benefits.
- Channel-ready copy: tailor key messages for emails, advertisements, and product pages.
- Rapid copy workflows: leverage templates and checklists for quick, professional output.
- Performance-focused editing: optimise copy with data, A/B testing, and quality checks.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF