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Full Funnel Marketing Course

Full Funnel Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Full Funnel Marketing Course provides a clear, practical system to research buyers, design journeys, and build a high-performing funnel from awareness to advocacy. Learn how to analyse competitors, select effective channels, optimise campaigns, and improve trial-to-paid conversion using data, experimentation, and simple dashboards, then turn winning insights into a focused 90-day growth roadmap.

Elevify advantages

Develop skills

  • Full-funnel design: Map journeys, stages, and content that move B2B buyers fast.
  • Channel playbooks: Launch high-impact SEO, paid, and email tactics by funnel stage.
  • Conversion optimisation: Run quick tests to lift trials, activations, and paid upgrades.
  • B2B SaaS research: Rapidly analyse buyers, competitors, and demand signals for focus.
  • Data-driven growth: Build lean dashboards, KPIs, and experiments that prove ROI.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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