from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Public Affairs Course equips you with practical skills to manage smart-device privacy concerns in the U.S., drawing from major incident case studies, current consumer expectations, and regulations. You'll learn to set clear objectives, develop credible messages, identify stakeholders, plan swift responses, and prepare effective statements, while monitoring media sentiment, engagement, and other metrics to safeguard and restore brand trust.
Elevify advantages
Develop skills
- Smart device privacy insight: analyse U.S. cases to steer safer marketing decisions.
- Crisis messaging design: create clear, honest stories that quickly rebuild brand trust.
- Stakeholder mapping: identify key audiences and customise privacy responses.
- Public affairs playbook: outline rapid actions, timelines, and updates ready for regulators.
- Outcome tracking: utilise media, complaints, and engagement metrics to improve strategy.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF
