Neuromarketing Course
This course equips you with neuromarketing techniques to influence online purchasing decisions, focusing on neuroscience, biases, and emotional triggers for e-commerce optimization, including practical applications in UX design, testing, and ethical experimentation.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Neuromarketing Course demonstrates how the brain influences online purchasing decisions and provides practical tools to enhance e-commerce outcomes. Learn fundamental neuroscience, cognitive biases, and emotional triggers, then apply them to product pages, sleep-oriented messaging, UX copy, and visual design. You also practise research, low-cost testing, data analysis, and ethical optimisation to establish a clear, repeatable improvement process.
Elevify advantages
Develop skills
- Apply neuromarketing triggers: bias, emotion, and motivation to boost conversions.
- Design calm, premium sleep product pages with persuasive UX, visuals, and copy.
- Run fast A/B tests and user studies to validate neuromarketing hypotheses.
- Use behavioural analytics and heatmaps to find friction and optimise product pages.
- Build ethical, high-impact neuromarketing experiments and iteration roadmaps.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF