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Merchandising & In-Store Promotion Course

Merchandising & In-Store Promotion Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

Boost in-store results with a practical course that shows you how to analyse stores and customers, plan zoning and circulation, and design effective product groupings and displays. Learn to build clear visual stories, optimise fitting rooms and checkout, and apply behavioural triggers. Turn data into action with KPIs, A/B tests, and simple tools that help you execute, measure, and continuously improve your visual strategy in retail environments.

Elevify advantages

Develop skills

  • Retail space analysis: quickly assess malls, traffic data, and target shoppers.
  • Visual storytelling: design high-impact, on-brand in-store promotions that sell fast.
  • Zoning and layout: plan shopper flow, wayfinding, and fixtures for maximum conversion.
  • Product display tactics: group, cross-sell, and spotlight hero items to lift AOV.
  • Performance tracking: use KPIs and A/B tests to refine merchandising in real time.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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