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Marketing Plan Phases Course

Marketing Plan Phases Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Marketing Plan Phases Course provides a clear, step-by-step system to research your market, define precise segments and personas, craft sharp positioning and value propositions, and set realistic business and funnel targets. Learn to choose channels, structure experiments, build practical dashboards, and turn insights into focused initiatives using ready-to-use templates, tools, and playbooks you can apply right away.

Elevify advantages

Develop skills

  • Build data-driven marketing objectives and KPI dashboards for SaaS growth.
  • Craft sharp positioning, value propositions, and messaging for small marketing agencies.
  • Design high-impact customer personas and buyer journeys that guide campaigns.
  • Plan and prioritise growth channels using ICE/RICE and proven agency playbooks.
  • Turn strategy into action with concise initiative roadmaps, tests, and KPIs.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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Course in PDF