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Marketing Budget Management Course

Marketing Budget Management Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This focused course equips you to plan, distribute, and refine budgets across vital acquisition and retention channels with precise financial goals, trusted benchmarks, and ready-to-use templates. Master funnel mapping, ROAS and CAC setting, test design, pilot oversight, fraud prevention, and a measurement system tying costs to revenue for assured reallocations and growth targets.

Elevify advantages

Develop skills

  • Build ROI-focused marketing budgets: convert revenue targets into effective channel allocations.
  • Optimise spend across channels: reallocate swiftly using ROAS, CAC, and defined guidelines.
  • Design and evaluate tests: run efficient trials with robust statistics and safeguards.
  • Align funnel functions by channel: match search, social, SEO, email, and influencers.
  • Establish tracking and dashboards: link ad expenditure to revenue, LTV, and payback periods.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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