Marketing Advertising Training
Gain expertise in full-funnel marketing advertising, from audience research and media planning to creative testing, KPIs, and ROAS. Develop data-driven campaigns that increase conversions, optimise budgets, and outperform competitors in the eco-friendly CPG sector. This training equips you with practical skills to build effective advertising strategies tailored for sustainable consumer products.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This hands-on course teaches you to set clear campaign goals, select effective KPIs, and create a solid measurement system from initial clicks to physical sales. Master audience segmentation, multi-channel media planning, budget allocation, compliant high-impact creative development, A/B testing, and performance optimisation using reports, uplift studies, and dashboards to confidently scale successful campaigns.
Elevify advantages
Develop skills
- Data-driven KPIs and ROAS: set clear goals and dashboards quickly and practically.
- Audience and media planning: define segments and channel mix for better ROI.
- Creative and CRO testing: develop ads and landing pages that convert fast.
- Market and competitor research: assess demand, prices, and rivals in eco cleaners.
- Post-launch optimisation: analyse results swiftly and scale what works.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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Course in PDF