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Market Research Project Planning Course

Market Research Project Planning Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This course provides a practical framework for defining business challenges, establishing clear objectives, and developing testable hypotheses. Participants learn to plan mixed-methods research, select appropriate participants, design effective questions, analyse data reliably, and assess competitors, enabling low-risk, evidence-driven project planning.

Elevify advantages

Develop skills

  • Market research scoping: convert business challenges into precise, testable objectives.
  • Mixed-methods design: develop efficient qualitative and quantitative research plans.
  • Audience targeting: identify segments, quotas, and ethical recruitment strategies.
  • Pricing and demand sizing: compare competitors and forecast sustainable price levels.
  • Decision-ready insights: create timelines, budgets, and clear go/no-go decisions.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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