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Global Marketing Course

Global Marketing Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Global Marketing Course provides a clear, actionable plan to introduce eco-friendly cleaning products in new countries. Learn how to evaluate and choose target markets, adjust product, pricing, and packaging, identify local segments and positioning, select entry methods and partners, develop omnichannel and retail strategies, handle risk and compliance, and monitor key performance indicators for a successful, data-driven expansion.

Elevify advantages

Develop skills

  • Global market selection: quickly assess countries based on risk, demand, and suitability.
  • Local positioning: develop country-specific segments, personas, and value propositions.
  • Product and pricing adaptation: customise formulas, packaging, and margins for each market.
  • Channel and entry strategy: create effective retail, e-commerce, and partner arrangements.
  • Risk and KPI management: monitor early performance and manage legal, supply, and currency risks.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company I work for.
SilviaNurse
Great course. A lot of valuable information.
WiltonCivil Firefighter

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Course in PDF