Distribution Policy Course
Master distribution policy for eco-friendly home cleaning brands. Learn to select optimal channels, set pricing and margins, avoid channel conflict, and develop a 12-month go-to-market plan that ensures profitable, scalable growth in the U.S. market. This course equips you with practical strategies for retail, e-commerce, and B2B channels, including KPIs, logistics, and sales tools for sustainable success.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches you to create a successful go-to-market strategy for eco-friendly home cleaning products via retail, e-commerce, and B2B channels. You will learn to assess retailers and marketplaces, handle pricing and margins, avoid channel conflicts, and plan a 12-month rollout with defined KPIs, efficient logistics, and sales tools that promote sustainable growth and profitability.
Elevify advantages
Develop skills
- Omnichannel mapping: design winning retail, e-commerce, and B2B distribution.
- Channel economics: model margins, fees, and promo spend for profit growth.
- Market penetration: plan fast rollouts, pilots, and retailer negotiations.
- Conflict management: apply MAP, bundles, and territories to align channels.
- Logistics setup: choose 3PL, FBA, and inventory tactics for lean fulfillment.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF