from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Marketing Strategist Course provides a clear, practical system to assess South African B2B SaaS verticals, select high-potential segments, and develop precise positioning that secures competitive deals. Learn to create go-to-market plans, develop effective channel strategies, and monitor CAC, LTV, NRR, pipeline velocity, and brand impact, then integrate it all into a focused 12-month roadmap with realistic budgets, hiring plans, and risk controls.
Elevify advantages
Develop skills
- Go-to-market strategy design: build focused, segment-driven launch plans quickly.
- Vertical and TAM analysis: assess South African B2B SaaS markets using real data sources.
- Competitive positioning: develop precise, defensible B2B SaaS value propositions.
- Performance metrics mastery: track CAC, LTV, ARR, churn, and NRR for growth.
- 12-month GTM roadmap: prioritise channels, budget, and hires for rapid impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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