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Marketing Strategist Course

Marketing Strategist Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

The Marketing Strategist Course provides a clear, practical system to assess South African B2B SaaS verticals, select high-potential segments, and develop precise positioning that secures competitive deals. Learn to create go-to-market plans, develop effective channel strategies, and monitor CAC, LTV, NRR, pipeline velocity, and brand impact, then integrate it all into a focused 12-month roadmap with realistic budgets, hiring plans, and risk controls.

Elevify advantages

Develop skills

  • Go-to-market strategy design: build focused, segment-driven launch plans quickly.
  • Vertical and TAM analysis: assess South African B2B SaaS markets using real data sources.
  • Competitive positioning: develop precise, defensible B2B SaaS value propositions.
  • Performance metrics mastery: track CAC, LTV, ARR, churn, and NRR for growth.
  • 12-month GTM roadmap: prioritise channels, budget, and hires for rapid impact.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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Course in PDF