from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Cold Email Course teaches you how to create a targeted outbound strategy, identify ideal customer profiles, and craft persona-based messaging that secures demos. You'll learn personalisation frameworks, concise copy best practices, and compliant CTAs, along with deliverability, domain setup, and sending techniques. Conclude with testing, reporting, and optimisation skills to steadily boost replies and scheduled meetings.
Elevify advantages
Develop skills
- ICP & persona research: identify South African marketing agencies primed for purchase.
- Cold email strategy: create brief, impactful outbound sequences that secure demos swiftly.
- Personalisation at scale: develop modular templates that seem one-on-one but can be sent in bulk.
- Metrics & testing: monitor replies, conduct A/B tests, and rapidly refine successful campaigns.
- Deliverability setup: set up domains and warmups to ensure more cold emails land in the inbox.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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