Social Media Marketing & Digital Strategy Course
Master social media marketing and digital strategy for e-commerce success. Gain skills in paid and organic tactics, precise audience targeting, creative testing, key performance indicators, and omnichannel measurement to boost sales, drive store visits, and deliver high-ROI campaigns with confidence.
from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Social Media Marketing and Digital Strategy Course provides a hands-on, step-by-step approach to planning campaigns, segmenting audiences, and selecting optimal platforms for every funnel stage. Master designing high-converting creatives, blending paid and organic methods, monitoring KPIs via intuitive dashboards, and refining budgets through testing, attribution models, and omnichannel data for tangible, profitable business growth.
Elevify advantages
Develop skills
- Paid social optimisation: conduct A/B tests, adjust bids, and scale ROI quickly.
- Audience strategy: create high-intent segments and retargeting that converts.
- KPI-driven reporting: build dashboards, OKRs, and ROAS-focused tracking.
- Creative campaign design: plan content, CTAs, and briefs that boost sales.
- Cross-channel integration: link social, email, and in-store for full-funnel impact.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio CarloAluno de Engenharia de Prompt
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Course in PDF