Matomo Analytics training
Gain expertise in Matomo Analytics for GDPR-compliant digital marketing. Master privacy-focused tracking, consent mechanisms, data minimisation, secure hosting, and campaign optimisation for funnels and landing pages while ensuring legal compliance.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Matomo Analytics course teaches privacy-first tracking setup that complies with GDPR and German standards. Cover consent UX, cookie banners, data minimisation, hosting options, and secure data handling. Build compliant reports, funnels, and campaign analyses, gaining practical checklists and workflows for immediate use.
Elevify advantages
Develop skills
- Design GDPR-compliant tracking with data minimisation in Matomo.
- Set up consent user experience including cookie banners and opt-outs.
- Optimise marketing campaigns using UTMs, funnels, and ROI tracking.
- Implement secure hosting with EU data flows and access controls.
- Manage compliance through audits, DPIA, and incident response.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF