Facebook Analytics Course
This course provides practical skills for analyzing Facebook ads data, from preparation and KPI calculation to performance insights and optimization strategies.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Facebook Analytics Course equips you with hands-on skills to clean and prepare ad CSVs, check data quality, and calculate precise KPIs such as CTR, CPC, CPM, ROAS, and conversion rates. You'll master cohort metrics, attribution windows, and multi-touch approaches, then dive into trends, segments, and statistical significance to identify root causes and create straightforward optimisation tests, budget reallocations, and reporting processes you can implement right away.
Elevify advantages
Develop skills
- Facebook ads data prep: clean CSVs, fix errors, and standardise fields quickly.
- Metric mastery: compute CTR, CPC, CPM, CPA, ROAS and conversion lift accurately.
- Performance analysis: compare campaigns, audiences, and placements to identify top performers.
- Insight generation: pinpoint true performance drivers and distinguish cause from noise.
- Optimisation tactics: design quick tests, reallocate budgets, and scale profitable ads.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
FAQ
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
Course in PDF