emailing training
Gain expertise in email marketing through practical copywriting methods, audience segmentation, and automation setups. Learn to create high-performing email campaigns, monitor essential metrics, ensure compliance, and transform every email into a key tool for digital marketing success. Ideal for boosting engagement and conversions in a professional setting.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches you to craft clear, effective emails that get opened, read, and acted upon. You'll learn professional email structure, compelling subject lines, strong calls to action, and easy-to-scan formatting. Advance to audience segmentation, personalisation, and automated email sequences. Master performance metrics, A/B testing, deliverability best practices, compliant unsubscribe processes, and privacy-focused strategies for reliable results.
Elevify advantages
Develop skills
- Craft high-impact email copy that's clear, scannable, and drives action quickly.
- Develop subject lines and preheaders, then A/B test them to increase open rates.
- Apply segmentation and personalisation based on user behaviour, avoiding personal data risks.
- Design effective email workflows like welcome series, promotions, and re-engagement campaigns.
- Analyse metrics, optimise deliverability, and ensure emails avoid spam folders.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF