e-commerce site training
Gain expertise in e-commerce site development tailored for digital marketers: craft conversion-focused customer journeys, pick scalable technology stacks, implement GA4 event tracking and pixels, enhance user experience and checkout processes, and leverage data insights to drive scalable, revenue-generating campaigns.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course provides a hands-on guide to building and refining an online store that converts visitors into buyers. You'll select the best platforms and tools, create user-friendly navigation, organise product information effectively, and set up tracking, analytics, and email collection. It also includes A/B testing, search engine optimisation structures, security measures, data privacy, and strategies for continuous improvement to increase sales reliably.
Elevify advantages
Develop skills
- Master conversion tracking: set up pixels, tags, and server events quickly and accurately.
- Build effective sales funnels: create search-optimised user paths that increase completed purchases.
- Select optimal e-commerce tools: integrate APIs and data structures for growth and scalability.
- Conduct practical A/B tests: deploy, analyse, and refine top-performing page versions.
- Establish a compliant online store: implement essential privacy, security, and PCI standards confidently.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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