Digital Marketing for Healthcare Professionals Course
This course equips healthcare professionals with digital marketing strategies to attract and convert dermatology and telehealth patients while ensuring compliance with U.S. regulations. Participants will learn to develop targeted campaigns, conduct keyword research, optimize local SEO, create persona-based content, and use data analytics for performance improvement, including practical tools like KPI frameworks and a 4-week launch calendar.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches you how to attract and convert more dermatology and telehealth patients using clear, compliant online strategies. Learn to build precise patient personas, map search behaviour, select effective channels, and plan content that respects U.S. healthcare regulations. You also receive practical KPI frameworks, analytics setups, and a 4-week tactical calendar to launch quickly, measure results, and continuously improve performance.
Elevify advantages
Develop skills
- HIPAA-safe campaigns: plan compliant search, social, email for clinics.
- Patient keyword research: uncover high-intent dermatology and telehealth terms.
- Local SEO for healthcare: optimise sites and Google Business for bookings.
- Persona-based messaging: tailor offers to acne, parents, and telehealth seekers.
- Data-driven optimisation: track KPIs and refine ads, content, and budget quickly.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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Course in PDF