Conversion Optimization Course
This course equips you with practical skills to optimize website conversions through data-driven analysis, experimentation, and UX improvements, leading to measurable revenue growth.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This Conversion Optimisation Course teaches you how to analyse funnels, define KPIs, and identify drop-off points using Google Analytics, heatmaps, and simple dashboards. Learn to design and prioritise A/B tests, estimate sample sizes, and run valid experiments that avoid common data pitfalls. By the end, you will confidently turn insights into winning on-site changes that lift conversions and revenue fast.
Elevify advantages
Develop skills
- CRO analytics setup: configure GA, events, and funnels fast, without a data team.
- Mobile UX auditing: spot high-impact friction on product, cart, and checkout flows.
- A/B test design: craft hypotheses, variants, and ICE scores for quick wins.
- Experiment validity: size samples, time tests, and call winners with confidence.
- CRO reporting: turn test results into clear roadmaps and stakeholder-ready summaries.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF