buzz marketing training
Gain expertise in buzz marketing to create digital campaigns that spread organically. Master viral techniques, influencer activation, user-generated content strategies, and responsible risk handling to boost shares, engagement, and sales without massive advertising spend. Discover practical ways to spark conversations, leverage platforms like TikTok and Instagram, and measure success simply while staying ethical and compliant.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course teaches you to plan and run quick, effective buzz marketing campaigns that generate genuine word-of-mouth buzz. You'll learn to promote upcycled sneakers, engage micro-influencers and communities, create shareable content, handle risks, legal issues, and ethics. Develop tailored strategies for channels, monitor results with easy dashboards, and follow a repeatable process from teaser to ongoing momentum.
Elevify advantages
Develop skills
- Design viral concepts: quickly craft shareable hooks, triggers, and user-generated content opportunities.
- Seed influencers: start no-cost gifting, micro-creator, and fan engagement initiatives.
- Apply platform strategies: implement buzz tactics for TikTok, Instagram, X, and YouTube.
- Analyse buzz metrics: monitor reach, UGC, shares, and initial momentum using basic tools.
- Run safe campaigns: handle potential backlash, intellectual property, privacy, and ethical aspects.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF