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Bing Ads Course

Bing Ads Course
from 4 to 360h flexible workload
certificate valid in your country

What will I learn?

This Bing Ads Course shows you how to build profitable Microsoft Ads campaigns from scratch, using focused keyword research, smart negative lists, and efficient account structure. Learn to write compelling eco-product ads, set budgets and bidding, track conversions with UET, integrate Google Analytics, and follow a clear 4–6 week optimisation plan to improve ROAS and scale results with confidence.

Elevify advantages

Develop skills

  • Bing keyword strategy: build profitable long-tail, core, and negative keyword lists.
  • Microsoft Ads setup: design lean account structures, budgets, and bidding for ROAS.
  • Ad copywriting: craft eco-focused Bing ads and extensions that reliably convert.
  • Tracking and optimisation: configure UET, KPIs, and a 4–6 week testing workflow.
  • Audience and intent research: map eco buyer journeys to high-intent Bing search terms.

Suggested summary

Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.
André Felipe
André FelipePrompt Engineering Student

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