Agile Marketing Course
This course equips marketers with agile methodologies to optimize paid social campaigns on Meta and TikTok, focusing on rapid testing, audience targeting, creative development, and data-driven decision-making to enhance efficiency and conversion rates.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
The Agile Marketing Course shows you how to plan and run fast, data-driven paid social sprints on Meta and TikTok. Learn to build platform-native creatives, select and scale high-value audiences, track SaaS subscription metrics, and design valid experiments. You will leave with practical workflows, clear benchmarks, and a repeatable testing system that improves CPFT, trial-to-paid, and overall campaign efficiency.
Elevify advantages
Develop skills
- Agile paid social sprints: Plan 1–2 week test cycles that cut CPFT fast.
- Audience strategy: Build, layer, and scale Meta and TikTok segments that convert.
- Creative optimization: Produce and test short-form ads that lift trial-to-paid.
- Experiment design: Run valid A/B tests and interpret CPFT, CTR, and CPA results.
- Reporting workflow: Set stop/scale rules and turn insights into next sprint tests.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Course in PDF