Agricultural Product Marketing Course
Gain expertise in agricultural product marketing for agribusiness: segment customers, select profitable sales channels, set intelligent prices, create CSA bundles, and execute local promotions using practical checklists and tools ready for your farm in weeks.

from 4 to 360h flexible workload
certificate valid in your country
What will I learn?
This course equips you with practical strategies to analyse customer needs, create compelling value propositions, and select optimal sales channels for agricultural products. Master local price research, profitable bundling, strategic pricing, and budget-friendly promotion methods. Conclude with a 4-week implementation plan, ready-to-use templates, and KPIs for measuring tangible profitability.
Elevify advantages
Develop skills
- Customer segmentation: identify farm buyers and develop targeted value propositions.
- Multi-channel sales: set up efficient farm sales through markets, CSA, and online platforms.
- Pricing and costing: establish profitable prices using local market data.
- Local promotion: implement cost-effective, trust-building marketing for repeat business.
- Performance tracking: apply simple KPIs to optimise offers within 4 weeks.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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