Marketing Psychology Course
This course equips marketers with psychological principles to design ethical campaigns for mental health services, focusing on engagement, trust-building, and data-driven improvements.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Marketing Psychology Course teaches you how to create ethical, evidence-based campaigns for mental health services that boost engagement without tricking people. You will learn to examine barriers such as stigma and delaying, develop straightforward messages, improve user experiences, use social proof in a responsible way, safeguard privacy, conduct ethical A/B tests, and convert data into useful enhancements for enrolment and keeping participants.
Elevify advantages
Develop skills
- Choice architecture design: create ethical pathways that quickly increase sign-ups.
- Persuasive copywriting: develop compelling calls to action, adverts, and landing pages that convert well.
- Audience psychology mapping: transform insights on stress into accurate user profiles.
- Ethical influence and social proof: build trust without deceit.
- Data-driven testing: perform ethical A/B tests to improve mental health marketing.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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