Healthcare Marketing Course
This course equips small clinic teams with practical marketing strategies to attract and retain patients on a limited budget, covering goal-setting, messaging, analysis, multichannel planning, journey design, and data optimization.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This course teaches you how to set clear marketing goals, create messages focused on patients, and position your clinic against current competitors. You will learn to analyse local demand, select appropriate channels, and design straightforward patient journeys that increase new visits and loyalty. It also provides practical templates for social media, email, SMS, local search, and metrics, enabling a small team to grow steadily on a tight budget.
Elevify advantages
Develop skills
- Patient messaging strategy: craft clear, trust-building messages for key segments.
- Healthcare market analysis: assess competitors, segments, and clinic performance quickly.
- Multichannel clinic marketing: plan social media, email, SMS, and community outreach.
- Patient journey design: map visits and touchpoints to improve retention and loyalty.
- Data-driven optimisation: track KPIs, conduct A/B tests, and prioritise a small clinic budget.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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