Web Analytics Course
This course equips learners with essential web analytics skills to drive business growth through data-driven decisions, covering metrics, testing, and reporting across digital channels.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Web Analytics Course teaches you how to set business objectives, choose proper metrics, and create solid KPI dashboards. You will learn to monitor conversions, group users, examine funnels, and identify UX or technical problems. You will plan tests, confirm outcomes, and produce straightforward reports and suggestions that improve acquisition, activation, and sustained performance across all digital platforms.
Elevify advantages
Develop skills
- Conversion analytics: group users, monitor funnels, and resolve UX obstacles quickly.
- Traffic insights: examine SEO, paid, email, and social to expand high-return channels.
- Experiment design: conduct A/B tests, verify with statistics, and implement successful variants.
- KPI strategy: set SaaS metrics, dashboards, and alerts matching business objectives.
- Measurement governance: establish clean tagging, events, and privacy-compliant analytics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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