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Category Management Course

Category Management Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

The Category Management Course provides a straightforward, step-by-step method for developing a successful category, illustrated with breakfast cereals as a practical case. Discover how to convert customer insights into better product selections, create efficient pricing structures, organise focused promotions, and develop implementation plans for shops that include performance indicators, risk management, and tools you can use right away in your outlets.

Elevify advantages

Develop skills

  • Customer insight mapping: transform data from cereal buyers into practical shop strategies.
  • Assortment optimisation: construct, review gaps, and streamline product variants for your outlets.
  • Pricing and price structures: quickly develop intelligent options for own-label and branded items.
  • Promotion planning: design one-month promotional strategies that increase sales volume while protecting profits.
  • Performance indicator monitoring and risk management: track category performance and avoid issues with stock and profit margins.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be selected.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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