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Behavioral Economics Course (English-named)

Behavioral Economics Course (English-named)
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This Behavioural Economics Course provides practical tools to understand saving behaviour and design effective product experiences. Learn key concepts like loss aversion, present bias, and hyperbolic discounting, then apply them to diagnose user drop-offs, build smart defaults, reduce friction, and create persuasive messaging. You also master A/B testing, key metrics, and ethical guidelines for responsible, high-impact interventions.

Elevify advantages

Develop skills

  • Diagnose savings biases: quickly spot present bias, inertia, and mental accounts.
  • Design behavioural nudges: craft defaults, friction cuts, and smart commitment tools.
  • Run ethical A/B tests: set control, sample size, and success metrics for savings.
  • Optimise behavioural messaging: apply framing, social proof, and temporal appeals.
  • Read product analytics: map drop-offs and biases to concrete UX fixes in saving flows.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of valuable information.
WiltonCivil Firefighter

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