PMM Course
This course equips product managers with essential skills to drive product success through opportunity assessment, user-centric research, prioritization, experimentation, and strategic roadmapping.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The PMM Course provides you with practical tools to identify product challenges, assess opportunities, and align efforts to measurable results such as user activation, retention, and lower churn. You will learn to create user personas, map customer journeys, conduct research, and carry out A/B tests using clear metrics. Additionally, you will gain expertise in prioritisation frameworks, competitor analysis and pricing reviews, and developing 3–6 month roadmaps to deliver targeted solutions that create quick impact.
Elevify advantages
Develop skills
- Opportunity sizing: Quickly gauge potential impact and focus on high-value opportunities.
- User research: Develop personas, journey maps, and insights on churn to inform decisions.
- Prioritisation methods: Use RICE and similar techniques to confidently rank ideas.
- Experiment design: Design A/B tests, define metrics, and set rules to reduce risks.
- Product roadmapping: Build efficient 3–6 month SaaS roadmaps from exploration to launch.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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