Developing Business Acumen Course
This course builds essential business acumen for SaaS product management, covering revenue strategies, market analysis, key metrics, and actionable planning to drive growth.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Building Business Sense Course equips you with practical skills to grasp and push forward a SaaS project management product. You will learn about revenue models, unit economics, and important metrics such as MRR, churn, and CAC. Develop keen market research, segmentation, and positioning, then transform those insights into straightforward go-to-market strategies, dashboards, and executive summaries that enable assured, data-backed choices and tangible growth.
Elevify advantages
Develop skills
- Master SaaS revenue models: subscription, usage, seat-based, and freemium pricing.
- Analyse PM SaaS markets quickly: determine TAM/SAM/SOM size and compare key competitors.
- Monitor SaaS health: MRR, churn, CAC, LTV, and retention using simple checks.
- Create effective go-to-market plans with pricing, KPIs, dashboards, and 90-day roadmaps.
- Prepare brief executive summaries that turn data into clear, practical decisions.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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