Metrics and KPIs Course
This course equips participants with practical skills to define and track key performance indicators (KPIs) across marketing, sales, and customer service, enabling data-driven decisions for business growth.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Metrics and KPIs Course provides a straightforward, hands-on approach to setting objectives, choosing suitable KPIs, and linking them to earnings, customer loyalty, and expansion. You will gain knowledge on key marketing, sales, and customer service indicators, methods to monitor them using your current software, creating useful dashboards, establishing practical 12-month goals, and conducting targeted tests to enable quicker, evidence-based choices and boost results each quarter.
Elevify advantages
Develop skills
- Develop a targeted KPI plan: connect executive objectives to straightforward, quantifiable indicators.
- Gain expertise in SaaS earnings KPIs: ARR, MRR, sales pipeline, and efficiency in real scenarios.
- Improve marketing results: monitor MQLs, CAC, and multi-channel attribution.
- Enhance customer retention: examine churn, NRR, and client wellbeing for quick improvements.
- Create practical dashboards: establish goals, notifications, and review routines that prompt action.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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