Business Strategy Course
The Business Strategy Course provides you with a practical toolkit to design 18–24 month roadmaps, run experiments, and execute growth plays with confidence. Learn market and industry analysis, customer segmentation, pricing and positioning, AI-focused go-to-market, and KPI tracking. Build persuasive strategy documents, evaluate ROI, and turn research into clear, data-driven decisions that accelerate sustainable growth.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Business Strategy Course provides you with a practical toolkit to design 18–24 month roadmaps, run experiments, and execute growth plays with confidence. Learn market and industry analysis, customer segmentation, pricing and positioning, AI-focused go-to-market, and KPI tracking. Build persuasive strategy documents, evaluate ROI, and turn research into clear, data-driven decisions that accelerate sustainable growth.
Elevify advantages
Develop skills
- Build 18–24 month roadmaps: test growth plays, set KPIs, and de-risk execution.
- Analyze retail SaaS markets: size TAM/SAM/SOM and map competitors in the U.S.
- Design high-ROI growth plays: pricing tiers, PLG motions, and partner channels.
- Master SaaS KPIs: churn, NRR, CAC, LTV, and dashboards for fast strategy calls.
- Craft sharp positioning: segment buyers, test value props, and align pricing.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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