Copywriter Training
Gain expertise in crafting ethical, persuasive copy tailored for publishing success. The course covers benefit-oriented messaging, powerful call-to-actions that convert, strategies adapted for various channels like emails and ads, plus performance evaluation through testing. Transform book features into irresistible reader benefits that increase readership and boost sales significantly.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This course equips you with skills to create compelling, persuasive copy that drives engagement and sales in emails, social media ads, and product descriptions. You'll master quick research techniques, deep audience analysis for nonfiction content, benefit-focused messaging, ethical persuasion strategies, ready-to-use templates for fast writing, and thorough editing, quality checks, and performance monitoring to produce effective marketing campaigns consistently.
Elevify advantages
Develop skills
- Persuasive copy techniques: develop ethical, impactful messages quickly and effectively.
- Benefit-driven messaging: convert product features into straightforward reader benefits.
- Channel-ready copy: tailor key messages for emails, advertisements, and product pages.
- Rapid copy workflows: apply templates and checklists for swift, polished content delivery.
- Performance-focused editing: optimise copy with data, A/B testing, and quality assurance.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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