Product Course
The Product Course provides practical tools for market understanding, value definition, and creating a 3-month roadmap with lifecycle frameworks, goal-setting, metrics, user research, analytics, experiments, prioritization, risk management, and stakeholder alignment to improve acquisition, retention, and revenue.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Product Course equips you with practical tools to grasp your market, define value, and craft a sharp 3-month roadmap that delivers real results. You'll learn lifecycle frameworks, goal-setting, and metrics tailored to each stage, then get hands-on with affordable user research, analytics, and experiments. Set clear priorities, handle risks, align stakeholders, and roll out improvements that lift acquisition, retention, and revenue.
Elevify advantages
Develop skills
- Quick problem prioritisation: use RICE-style scoring for big wins.
- Affordable user research: conduct low-cost interviews, surveys, and usability tests.
- Simple data experiments: build funnels, A/B tests, and retention checks swiftly.
- 90-day product roadmap: set clear OKRs, initiatives, and success measures.
- Risk and stakeholder handling: reduce launch risks and gain support through clear communication.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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