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Product Analytics Course

Product Analytics Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This Product Analytics Course equips you with practical skills to define, measure, and enhance key metrics such as retention, active use, and engagement. You will learn to clean and organise event data, create meaningful cohorts, perform SQL and Python analyses, and use statistical methods to assess Smart Reminders. Transform raw data into clear insights, confident decisions, and targeted experiments that deliver real product results.

Elevify advantages

Develop skills

  • Product metric design: develop DAU, retention, and engagement KPIs that count.
  • SQL for product analytics: extract cohorts, retention, and funnel metrics quickly.
  • Causal analysis: apply A/B tests and quasi-experiments to determine impact.
  • Segmentation mastery: reveal insights by country, platform, and behaviour.
  • Actionable reporting: convert metric changes into straightforward product decisions.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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