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Marketing Analytics Course

Marketing Analytics Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This short, practical course teaches you how to clean and organise CSV data, check key performance measures, and do exploratory analysis using simple charts and dashboards. You will learn to examine results with proper statistics, compare them to industry standards, and change findings into important, data-based suggestions, clear reports, and sure decisions on budgets and improvements.

Elevify advantages

Develop skills

  • Marketing data preparation: clean untidy CSVs into datasets ready for analysis quickly.
  • Mastery of core KPIs: calculate and verify CPC, CPA, ROAS, CTR, and CVR properly.
  • Performance diagnostics: identify waste, unusual results, and low-ROAS campaigns confidently.
  • Visualisation for marketers: create clear dashboards and charts that support decisions.
  • Budget optimisation: shift spending, test adjustments, and give strong recommendations.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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