flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Data Marketing Course teaches you how to transform raw data into clear, profitable decisions. You will learn to spot valuable customer groups, create targeted campaigns, personalise content, and use solid benchmarks. Build straightforward dashboards, select appropriate KPIs, conduct A/B tests without needing a data team, and follow privacy regulations so that every campaign is trackable, improved, and set for growth.
Elevify advantages
Develop skills
- Data benchmarking: adjust industry benchmarks to establish practical marketing goals.
- E-commerce analytics: monitor CLV, conversion rate, and essential email performance KPIs.
- Customer segmentation: develop RFM and behavioural segments that bring quick revenue gains.
- A/B testing for marketers: plan, start, and analyse simple experiments on your own.
- Campaign measurement: produce clear dashboards and one-page reports that convince leaders.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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