flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This Neuromarketing Course explains how the brain influences online buying choices and provides practical tools to enhance e-commerce outcomes. You will learn key neuroscience principles, cognitive biases, and emotional triggers, then apply them to product pages, messaging focused on sleep, UX copy, and visual design. Additionally, you will practise research methods, low-cost testing, data analysis, and ethical optimisation to develop a straightforward, repeatable process for improvements.
Elevify advantages
Develop skills
- Apply neuromarketing triggers like bias, emotion, and motivation to increase conversions.
- Design calm, premium sleep product pages using persuasive UX, visuals, and copy.
- Conduct quick A/B tests and user studies to confirm neuromarketing ideas.
- Utilise behavioural analytics and heatmaps to identify friction points and optimise product pages.
- Develop ethical, high-impact neuromarketing experiments and iteration plans.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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