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Marketing Plan Phases Course

Marketing Plan Phases Course
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This course offers a straightforward, step-by-step approach to studying your market, identifying key segments and buyer types, creating strong positioning and value offers, and establishing achievable business and sales funnel goals. You'll discover how to pick the best channels, organise tests, set up useful dashboards, and transform findings into targeted actions with templates, tools, and guides ready for instant use.

Elevify advantages

Develop skills

  • Build data-driven marketing goals and KPI dashboards to drive SaaS growth.
  • Develop clear positioning, value propositions, and messaging for small marketing agencies.
  • Create effective customer personas and buyer journeys to direct campaigns.
  • Select and rank growth channels with ICE/RICE methods and tested agency guides.
  • Convert strategy to action using clear initiative plans, tests, and KPIs.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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