Marketing for Tourism Businesses Course
Master tourism marketing with a 12-month action plan, destination research, seasonal packages, and multi-channel campaigns. Learn to boost direct bookings, length of stay, and revenue with practical tactics tailored to hotels and coastal destinations. Boost stays and on-site spending through optimised websites, direct bookings, paid ads, social media, and partnerships with realistic budgets and KPIs.

flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
This practical course teaches researching coastal spots, setting clear positioning, and creating attractive low and mid-season packages to increase stays and spending. Optimise your site, direct bookings, ads, social media, and partnerships into a 12-month plan with budgets, KPIs, and templates ready to use right away.
Elevify advantages
Develop skills
- Hotel positioning mastery: craft clear USPs and segment-focused messages fast.
- Seasonal offer design: build high-converting low and mid-season hotel packages.
- Tourism campaign execution: run Meta, search, OTA, email, and influencer promos.
- Data-driven optimization: track KPIs, A/B test offers, and refine spend quickly.
- 12-month coastal hotel plan: align budget, channels, and actions to seasonality.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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