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Marketing 101 Course Free

Marketing 101 Course Free
flexible workload from 4 to 360h
valid certificate in your country

What will I learn?

This free Marketing 101 Course equips you with practical, step-by-step skills to define a sharp value proposition, build clear customer personas, and analyse local competitors using simple tools. Learn to apply the 4Ps to a single-store food business, create low-cost promotions, track key metrics in basic dashboards, and turn your findings into an actionable 4–8 week plan that owners can understand and approve quickly.

Elevify advantages

Develop skills

  • Craft clear value propositions and on-brand store or social messaging quickly.
  • Apply the 4Ps to a single-location food shop with practical, low-cost tactics.
  • Run basic local market research and map competitors using free online tools.
  • Build simple customer personas and translate their needs into persuasive copy.
  • Track key store metrics in spreadsheets and optimise promos with quick tests.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... I appreciate everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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