flexible workload from 4 to 360h
valid certificate in your country
What will I learn?
The Trade Marketing Course equips you with practical tools to succeed in retail channels quickly. You will learn to create compelling sell-in presentations, planograms, and in-store materials, establish SMART goals, manage limited budgets, and develop pilot programmes that demonstrate return on investment. You will gain expertise in channel economics, shopper insights for snack bars, and execution checklists to launch, improve, and expand initiatives confidently with measurable outcomes.
Elevify advantages
Develop skills
- Trade marketing planning: establish clear 6-month goals, KPIs, and efficient test plans.
- Channel strategy design: outline roles, margins, and promotion mechanics by retailer type.
- Retail activation playbooks: develop sell-in presentations, planograms, and promotion calendars swiftly.
- In-store optimisation: conduct audits, A/B tests, and ROI evaluations to enhance executions.
- Shopper insight application: transform snack bar shopper data into effective channel tactics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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